Connecting people through lived experience
SG Global
SG Global are training specialists, focussing on Healthy Play, Safer Gambling, and long-term sustainability. We pride ourselves on developing and delivering tailored training solutions, shaped by the voice of lived experience, helping to minimise gambling harm and promote strong and sustainable businesses. We work with gambling operators, to understand their specific challenges, and then build training programmes that make a real difference to the way in which their staff interact and engage with their customers.
Our team brings a wide and diverse level of experience, which help to shape our content and the way in which we work, including industry, support service, regulator, Healthy Play, and Gambling Harm lived experience. We combine our knowledge and experience, with the latest research, regulatory updates, and industry best practices, to help bring our training services to life.
We continue to partner with like-minded organisations, who have an ambition to minimise harm and/or promote the health and wellbeing of anyone connected with gambling. Together we can help shape a sustainable and harm free gambling community for all.
Our Vision
A sustainable and harm free gambling community for all.
Our Mission
To drive standards across the global gambling community, to minimise gambling harm through the delivery of industry leading training and consultancy services; shaped by the voice of lived experience.
Our Aims
Embrace the wide breadth of voices across the global gambling community, including those with lived experience of gambling harm.
Actively understand the needs, wants and evolving expectations of the global gambling community, ensuring our products and services remain relevant and impactful.
Provide market leading experiential training services, embracing cutting-edge technology and digital innovations.
Commit to ESG best practices to prevent negative impacts on our trading and social environments.
Our Values
Accountability
We own our decisions, acknowledge our mistakes and strive to continuously improve
Resilience
We work together to support each other, to allow us to bounce back and face challenges head on
Integrity
We aspire to do the right things for the right reasons, acting ethically and transparently
Sustainability
We make decisions that help safeguard the future, acting with ethics and understanding
People First
We are stronger as one, building connections founded on trust, honesty and respect
Empathy
We actively understand and show compassion, respecting other experiences and viewpoints
