Specialist Safer Gambling learning designed to strengthen customer interactions.
The SG Global Academy brings together specialist learning, practical frameworks and industry expertise to help gambling operators, lotteries and industry partners strengthen customer interactions, promote Positive Play and reduce gambling-related harm. Our learning combines industry expertise, practical experience and lived experience to help people build the confidence to support customers, colleagues and organisations.
Whether you're looking for a single learning programme or a tailored learning pathway, the Academy provides CPD Assured workshops, e-learning and bespoke learning for organisations across the UK and international markets. Our learning is designed for global audiences and can be developed in multiple languages.
Every organisation's learning journey is different. Our pathways are designed to help organisations build knowledge, confidence and practical skills at every stage, from promoting Positive Play and recognising vulnerability to handling complex conversations, supporting colleague wellbeing and developing positive organisational cultures.
Every pathway combines practical learning, realistic scenarios and, where appropriate, lived experience to help people see the person behind the customer.
Explore our Learning Pathways
Every pathway is designed to build practical confidence through interactive learning, realistic scenarios and, where appropriate, lived experience that helps people see the person behind the customer.
Develop the skills to recognise vulnerability, understand markers of harm and identify opportunities to provide timely, appropriate support.
Promoting Positive Play
Build the knowledge, beliefs and behaviours that encourage informed decisions, realistic expectations and sustainable play. Strong foundations help prevent harm before it occurs.
Strengthening Customer Interactions
Recognise the importance of supporting the wellbeing of those who support others, helping colleagues build resilience, confidence and sustainable ways of working.
Supporting Colleague Wellbeing
Develop the confidence, judgement and practical skills needed to respond effectively when conversations become more challenging or higher risk.
Handling Complex Interactions
Build the confidence and communication skills to create meaningful conversations that educate, support and minimise the risk of harm.
Identifying Harm
Equip leaders to create positive cultures where learning, wellbeing, continuous improvement and safer gambling are embedded throughout the organisation.
Bringing Learning to Life
Developing Leadership & Culture
Knowledge is only the beginning
Real learning happens when people have the opportunity to think, discuss and practise. Our programmes bring learning to life through interactive exercises, authentic case studies, redacted customer interactions and, where appropriate, lived experience that helps people understand the person behind every interaction.
